Station Casinos Chooses Quiterian Analytics for Non-Technical Marketing Analysts
Leading hotel/casino group’s Marketing Department is now using Quiterian Analytics for deeper understanding of customer needs.
Los Angeles, California – March 6, 2012 – Quiterian, the leading European developer of advanced and predictive analytics software for business and non-technical users, today announced that Station Casinos has adopted Quiterian Analytics 3.0 (see guided tour),a Visual Data Mining platform capable of analyzing large volumes of raw data at record-breaking speeds. Selection followed a lengthy evaluation of Business Analytics tools.
Quiterian develops, markets and supports Quiterian Analytics, a self-service and agile Business Intelligence (BI) platform offering Visual Data Mining, advanced and predictive analytic tools for non-technical users. Station Casinos owns and operates 17 hotel and casino properties in the Las Vegas area and manages Aliante Station there.