SAP executives and thought leaders will offer a pragmatic approach to addressing current, global market challenges and share how SAP can help you innovate now to keep your organization ahead of the competition.
Meet Our Customers Pavilion & Executive Meeting Center
The MOC Pavilion offers you an opportunity to network with current SAP customers and hear first-hand about their challenges and successes. Please contact Stephanie DuBois if you’d like to make an appointment or have questions about the MOC Pavilion.
At the Executive Meeting Center, you can engage in a unique and personalized executive-level discussion with SAP subject matter experts in a private area on the show floor. Contact your Account Executive for more information.
Four Learning Campuses
SAPPHIRE NOW from Madrid features three campuses - Business Analytics, Mobility, and Run Better - with theater presentations, discussion panels, and microforums to help you innovate now and drive profitability and growth for your specific industry or business area. The Technology Innovation campus focuses on test drive areas and discussion tables where you can see demonstrations of our current and next generation of technology solutions and talk with an SAP technology expert.
Expert-Led Sessions
SAP services will present expert-led sessions to share unparalleled consulting and training offerings that make the most from your SAP investment.
Exhibit Hall
With over 100 exhibitors, you'll have the benefit of consulting face-to-face with representatives from SAP technology, support, software solution, services, hosting and content providers.
Who should attend?
Senior executives, lines of business and IT decision makers, and business managers
Why should you attend?
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Hear Business Analytics, Mobility, and other customer success stories first-hand
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Get visionary updates directly from SAP executives
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Learn best practices and approaches from other top level executives who are integrating the same SAP solutions that support your business
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Get an in-depth look at future SAP applications that will support your growth strategies and create competitive advantage
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Gather your entire team – from project managers to senior executives – and take a holistic approach to solving key business challenges
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Learn how SAP solutions can deliver a rapid and significant return on investment
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Access SAP partners and solution providers for the latest SAP-supporting technologies
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Discover industry solutions with built-in best practices
SAPPHIRE NOW from Madrid: Agenda Overview
Tuesday, November 8
10:00 am to 7:00 pm
Registration open
SAP TechEd Clubhouse (Meet the Speaker Pods, Expert Networking Lounge, Interactive stations, select Lecture Theaters, and Technology Innovation Campus) – open to SAPPHIRE NOW from Madrid attendees
7:00 pm to 8:30 pm
SAP TechEd Demo Jam and Welcome Reception – open to SAPPHIRE NOW from Madrid attendees
Wednesday, November 9
8:00 am to 7:00 pm
Registration open
9:00 am to 10:30 am
Keynote presentation - Jim Hagemann Snabe, co-CEO of SAP
10:00 am to 7:00 pm
SAP TechEd Clubhouse (Meet the Speaker Pods, Expert Networking Lounge, Interactive stations, select Lecture Theaters, and Technology Innovation Campus) – open to SAPPHIRE NOW from Madrid attendees
10:45 am to 12:00 pm
Campus theater and microforum discussions
Meet our Customers Pavilion and Executive Meeting Center open
12:00 pm to 1:00 pm
Meet our Exhibitors hour
1:00 pm to 6:00 pm
Campus theater and microforum discussions
Thursday, November 10
8:00 am to 7:00 pm
Registration open
9:00 am to 10:30 am
Keynote presentation - Vishal Sikka, Executive Board Member, Technology and Innovation
10:00 am to 7:00 pm
SAP TechEd Clubhouse (Meet the Speaker Pods, Expert Networking Lounge, Interactive stations, select Lecture Theaters, and Technology Innovation Campus) – open to SAPPHIRE NOW from Madrid attendees
10:45 am to 12:00 pm
Campus theater and microforum discussions
Meet our Customers Pavilion and Executive Meeting Center open
12:00 pm to 1:00 pm
Meet our Exhibitors hour
1:00 pm to 6:00 pm
Campus theater and microforum sessions,
Meet our Customers area and Executive Meeting Center open
Evening:
Celebration Night concert