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Marketo Engage is a complete solution for B2B and opportunity management marketers who want to transform customer experiences by interacting at all stages of complex buying journeys.
By natively supporting both on-demand and account-based marketing strategies, Marketo Engage brings together the efforts of marketing and sales to orchestrate personalised experiences, optimise content and measure business impact across all channels, from acquisition to promotion.
Marketo Engage is part of Adobe Experience Cloud, a complete solution for B2B customer experience management.
Microsoft Dynamics 365 is a cloud-based business software solution that includes CRM, ERP and Business Intelligence tools.
Some of the features include:
- Sales, marketing and customer service management
- Financial and human resources management
- Data analysis and visualisation
- Integration with Office 365 and Power BI
- Customisation and extensibility through the use of Microsoft's application platform.
IBM Cognos Business Intelligence is IBM's Business Intelligence platform, which allows the creation of reports and dashboards, accessible from a web environment...
