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HubSpot's CRM platform includes tools and integrations that span marketing, sales, content management, service desk and operations.
Each product can be used independently, and has a free version with more limited functionality that can be upgraded to the premium version at any time.
The solutions that make up the Hubspot platform are:
Marketing Hub
Marketing software to increase web traffic, convert visitors into customers and run complete inbound marketing campaigns.
Sales Hub
Sales CRM software to collect the most relevant lead data and automate tedious tasks.
Service Hub
Customer service software
CMS Hub
Flexible content management software for marketers, and powerful for developers, offering customers a reliable and personalised experience.
Operations Hub
IBM Watson Analytics is a data visualisation and predictive analytics service that uses artificial intelligence techniques to enable rapid, autonomous discovery of patterns and meaning in data.
With guided data discovery, automated predictive analytics and cognitive capabilities such as natural language dialogue, Watson Analytics allows you to 'converse' with data and get understandable answers...