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Oracle Eloqua Marketing Automation enables you to create closed-loop sales and marketing activities and manage multi-channel B2B marketing campaigns to nurture lead relationships at every stage of the buying process.
The Oracle Eloqua Marketing Automation cloud solution offers campaign design, advanced lead qualification, real-time firmographic data and integrated sales tools.
IBM Watson Studio is a cognitive development tool that allows you to incorporate existing data assets into the Watson platform, create custom models using machine learning, create new services using cognitive APIs and support natural language interfaces in applications, as well as analyse, visualise and interpret data.
Watson Studio is offered as part of the IBM Cloud Pak for Data tools.
The product is designed to reduce the complexity of building and managing conversational AI applications, enabling you to build and scale AI solutions for the enterprise.
It enables the creation and management of applications for any industry, such as healthcare, retail or financial services.
IBM Watson Studio includes two main features: