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The consultancy, headquartered in Chile and specializing in the pharma and health industries, joins the Quiterian Business Partner Network to market Quiterian DDWeb in its area of influence
Barcelona, July 25, 2011 – Quiterian, company responsible for the development and marketing of the Visual Data Mining platform for business users Quiterian DDWeb, announces a strategic agreement with Etika Consultores. The Chilean consultancy firm, specialized in pharmaceutical marketing and in the health market in general, will distribute Quiterian DDWeb in Chile.
With headquarters in Chile, Etika Consultores has 20 years of experience in providing innovative solutions to maximize the management, competitiveness and profits of its customers in the healthcare industry. Etika has delivered consultancy services to leading laboratories in Argentina, Ecuador, Colombia, Venezuela, Spain and England. Through this partnership with Quiterian, the consultancy will complement its suite of Business Intelligence tools and solutions with Quiterian DDWeb’s Visual Data Mining for non-technical users and analysts.
On the other hand, Quiterian has gained vast expertise in the European health industry, where the company has provided added value solutions to customers both from the public and the private sectors (blood and organs banks, clinics and hospitals, mutual insurance companies, etc.) In fact, Quiterian has recently launched a business unit specialized in healthcare in the Eastern coast of the US, in order to replicate its European successful stories and achieve golden references. This strategic alliance lets Quiterian bring its advanced and predictive analytics solutions closer to the Latinamerican health industry, together with Etika Consultores.
Marcelo Arnone, Channel Vicepresident of Quiterian, predicts a fruitful partnership: “Etika has broad experience in the pharma industry and in marketing applied to health issues. Adding this to our own know how and to Quiterian DDWeb’s analytical capabilities, surely our agreement will get reinforced and this will let both of us bring competitiveness to our current and future clients, and automate their best practices to improve their business efficiency.”
Referring to this partnership, the CEO of Etika Consultores, Jaime Jankelevich, points out: “The synergies that we will generate with this alliance between Etika and Quiterian will bring to our customers a highly specialized expertise, aimed at providing them with the increasingly complex task of understanding the changing market dynamics, the customers evolution and the importance of competitors. Within an increasingly competitive context, Business Intelligence is an essential discipline to be adopted by companies and our agreement with Quiterian will let us deliver this vision to our current and future customers.”
The partnership between Quiterian and Etika Consultores in framed within the growing Quiterian Business Partner Network, made up of distributors specializing in BI (VAR-Value Added Reseller), vertical software developers (ISV-OEMs) and implementation consultants.
To learn more about Etika Consultores:
Etika Consultores was founded in 1988. Since the very beginning, Etika has developed consultancy in the pharma and health sectors in Chile and in various Latin American and European countries. In the IT area, Etika has created two important solutions for the pharma industry: Etika Performans©, that is currently spread throughout Latin America and Spain, and more recently Etika Performans Explora©, which was launched in Chile and will be introduced in the rest of the region and also in Spain in the very near future.
Among its customers are main international Pharma Companies, as well as most part of Chilean companies operating in the sector. Etika has collaborated with companies such as Alcon, Allergan, Astra Zeneca, Abbott, Bago, Bayer, Boehringer Ingelheim, BMS, Eli Lilly, GSK, Janssen, Lundbeck, Merck AG, Merck Sharp & Dohme, Novartis, Pfizer, Roche, Sandoz, Sanofi Aventis, Andromaco, Corporación Farmacéutica Recalcine, Laboratorios Chile, Laboratorios Saval, Pharma Investi, Rider Synthon or Clínica Alemana.
Etika is headquartered in Santiago de Chile and markets its IT products in Latin America and Spain through strategic alliances.
To learn more about Quiterian:
Founded in 2003, Quiterian develops, markets and supports Quiterian DDWeb, self-service and agile Business Intelligence (BI) software that analyzes large volumes of data at record-breaking speeds. Quiterian includes advanced analytics and predictive analysis techniques and works on Big Data (at least 4TB). However the simplicity and intuitiveness of the platform enables any business user to make use of it.
Among its customers are leading companies in their sectors (El Corte Inglés, BBVA, La Caixa, Inversis, Telefonica, Vodafone, Orange, Telepizza, Volkswagen, Travel Club, Bayer, Sanofi), plus some of the most advanced government institutions (Governments of Andalusia, Catalonia, Valencia, Extremadura, Madrid City Council, Bilbao City Council, Metro of Madrid, Metro of Bilbao, ATM, Muface, Muprespa, ENESA).
European headquarters is located in Barcelona, Spain. The company has offices in Los Angeles (CA), Miami (FL), Madrid, Seville, Valencia, Lisbon and Mexico DF. In 2010, Quiterian commenced an international expansion, broadening their reach through the development of the Quiterian Business Partner Network.
Quiterian and DDWeb were featured in Gartner’s ‘Magic Quadrant for BI platforms 2011’ for “easing the use of Data Mining and Statistical Analysis, and thus making these capabilities more broadly available.”
For more information: www.quiterian.com
Noelia Llorente – Communications Responsible – nllorente@quiterian.com
Adriana Fraj – Press Office – afraj@quiterian.com
