"The goal of Business Intelligence is to provide the information they need, when you need it and in a form appropriate to people who have to make decisions."
The aim of this paper is to support the Business Intelligence or BI should be, of all business software tools (including CRM, ERP, or BI himself), that is closest to the role of management, specifically the Executive Officer.
Since the computer revolution and the explosion of Internet, information is becoming more and more importance. Everything is or will soon be digitized, the amount of information available each year is multiplied and the activity of our business is computerized in most respects.
Studies tell us that the information maintained by companies is doubling every two years and that 80% of decisions are made with only 10% of the available information.
And all of this information is power! Is necessary, vital, to compete.