Let's see how SEMrush, one of the tools SEO indispensable, can help us improve our SEO positioning allowing us to track the keywords which we are working and which are not and, more importantly, find out if those words are running our competition and whether they are highly sought words. So, with this competition analysis, we evaluate by what keywords we bet on our strategy of organic positioning, which is better rule, and how we should adapt our publications and organize your linking strategy, internal and external, to improve Any word positioning on search engines.